Our Story
Let's get acquainted! I'm Narine, the founder of LUSÉ Chocolates
I was born in Garni and spent my childhood in Artsakh, surrounded by love and unforgettable memories. As a history teacher, I have always believed in the power of education to change lives.
Life took me from Aghavno to Stepanakert, and later to Yerevan. During those challenging years, I began making chocolate for my daughter using only natural, carefully selected ingredients.
Soon, I realized chocolate could be more than a treat—it could become a fun way for children to learn. That is how LUSÉ was born: the first Armenian brand of educational chocolates, helping children discover colors, numbers, animals, and more through play.
Today, LUSÉ is more than chocolate. It is a world where learning, creativity, and family moments come together. My mission is to inspire children to play, learn, and grow—all starting from one mother’s desire to give her child the very best.
We Create More Than Chocolate - We Create Knowledge
LUSÉ was founded in 2022 in Artsakh with a simple but meaningful vision: to create chocolate that not only brings joy to children but also helps them learn, discover, and grow. Since 2024, LUSÉ has continued its journey in Yerevan, Armenia.
We handmade chocolates, educational chocolate games, and learning bars using natural ingredients and no artificial additives. Every product is designed to combine great taste with meaningful learning experiences.
Our educational chocolates help children develop attention, memory, logical thinking, and cognitive skills through interactive play. We also offer a special collection of chocolate bars inspired by Armenian cultural heritage and the iconic landmarks of Artsakh, allowing children to discover history, culture, and values in an engaging way.
At LUSÉ, we believe that chocolate can be much more than a sweet treat. It can become a tool for learning, a source of creativity, and a bridge to new discoveries—bringing families together while making education enjoyable.




Why Choose LUSÉ?
Chocolate with Purpose
Natural Ingredients
At LUSÉ, we handmade chocolates, educational chocolate games, and learning bars using carefully selected natural ingredients with no artificial additives. Every product is made with exceptional quality, great taste, and care you can trust.
Celebrating Armenian Heritage
Our educational chocolate bars feature iconic landmarks and symbols of Armenian culture and Artsakh, each accompanied by its story. Through these products, children discover their history, strengthen their connection to their heritage, and develop an appreciation for national values and cultural identity.
Learning Through Play
Our educational chocolate games combine fun and learning, helping children develop attention, logical thinking, memory, language, and cognitive skills. They transform learning into an engaging, enjoyable, and meaningful experience.
Ուզում եմ, որ Լուսէն դառնա ոչ միայն շոկոլադի բրենդ, այլ կրթական աշխարհ, որտեղ երեխաները խաղում են, սովորում ու մեծանում արժեքներով։ Ու գուցե ամենակարևորն այն է, որ այս ամենը սկսվեց շատ պարզ բանից՝ մայրիկի ցանկությունից իր երեխային տալ լավագույնը․․․
MORE THAN JUST CHOCOLATE
At LUSÉ, we create handmade chocolates that combine taste, play, and knowledge.
Natural ingredients, educational ideas, and bright memories created for little ones.